Getting Ready to Shoot Trailers That Hook People
If you're planning to shoot trailers for your next big project, you've probably realized by now that it's a completely different beast than filming the actual movie or series. You aren't just cutting down a two-hour story into two minutes; you're building a specialized piece of marketing that has to grab someone's attention before they have the chance to scroll past it. Honestly, a lot of filmmakers treat the trailer as an afterthought, but that's a massive mistake. Your trailer is usually the first—and sometimes only—chance you get to make a regular person care about what you've spent months (or years) creating. ...